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Exam 11: International Strategy and Organization

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Question 21

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Scenario: Beanstalk International Beanstalk International is a rapidly growing company with well-established subsidiaries in several nations.The company wants to follow a strategy of adapting its products and marketing activities in each national market to suit local preferences.This strategy aims at creating value for its customers. -Beanstalk managers know that the drawback of such an adaptive strategy is that it ________.

A) does not allow companies to exploit scale economies in product development,manufacturing,and marketing
B) can cause a company to overlook important differences in buyer preferences across various markets
C) is applicable only to industries in which price-competitiveness is a key success factor
D) does not allow a company to modify its products except for the most superficial features

E) A) and D)
F) B) and C)

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Question 22

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Which of the following business-level strategies should a company follow in order to charge a higher price for its products and enjoy greater customer loyalty?

A) differentiation strategy
B) stability strategy
C) mass customization strategy
D) retrenchment strategy

E) A) and C)
F) All of the above

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Question 23

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According to value-chain analysis,inbound and outbound logistics are considered as ________.

________ is the process of dividing a company's activities into primary and support activities and identifying those that create value for customers.

Decentralized decision making is beneficial when ________.

Explain participative management and accountability in a decentralized organization,and discuss the probable accountability issues in a global matrix structure.Include a description of the global matrix structure in your answer.

A ________ team is one composed of employees who work at similar levels in different operative departments in an organization.

________ is the process of identifying and selecting an organization's objectives and deciding how the organization will achieve those objectives.

Objectives at the highest level in a company are always stated in the most specific terms.

Customer service is an example of a support activity in the value chain of an organization.

A focus strategy works best with mass-marketed products aimed at price-sensitive buyers.

Support activities assist companies in performing their primary activities.

A ________ strategy can create cost savings due to product and marketing standardization.

A multinational strategy is most appropriate for companies that do not have foreign direct investments but rather export their products to foreign markets.

A(n) ________ structure is best suited to companies that treat each national market as unique due to the vast cultural,political,or economic differences between nations.

Scenario: Beanstalk International Beanstalk International is a rapidly growing company with well-established subsidiaries in several nations.The company wants to follow a strategy of adapting its products and marketing activities in each national market to suit local preferences.This strategy aims at creating value for its customers. -Which of the following is a support activity that creates value for Beanstalk's customers?

The way in which a company divides its activities among separate units and coordinates activities among those units is referred to as ________.

________ teams are self-managed teams that help reduce waste in the production processes of many manufacturing companies.

How do national and international business environments influence multinational strategy formulation?

Scenario: Beanstalk International Beanstalk International is a rapidly growing company with well-established subsidiaries in several nations.The company wants to follow a strategy of adapting its products and marketing activities in each national market to suit local preferences.This strategy aims at creating value for its customers. -The strategy that Beanstalk would most likely want to follow is called a ________ strategy.